German business websites 2026: 50,000 companies checked

A random sample of 50,000 German business homepages, checked for the basics: does it open without a warning, can a visitor reach you, is the legal notice linked at all.

Read it →

The ledger

Everything, dated →

8.8% track before consent Essay 27 Sept 2026 Tracking before consent: 50,000 German business sites checked Almost one in eleven reachable business sites in my sample measures visitors before anyone touches the cookie banner. Here's what's actually going on, and how to check your own site. 27 Sept 2026 · 9 min 9 min 18.7% still load via Google Essay 22 Sept 2026 Google Fonts and GDPR: 50,000 German Sites Checked In my random sample, nearly one in five reachable German business sites still load their fonts from Google. I checked 50,000 sampled addresses to find out. 22 Sept 2026 · 8 min 8 min Essay 7 Sept 2026 Google Ads for gyms: measure members, not clicks Most gyms measure clicks or a submitted form. Neither tells you who actually signed a contract. Here's the setup that does. 7 Sept 2026 · 10 min 10 min 4 consent signals to wire Essay 6 Sept 2026 Contao Consent Tool: Consent Mode v2, GTM and Google Ads A Contao consent tool installs in an hour. Whether it feeds your Google Ads account or quietly starves it comes down to what happens after. 6 Sept 2026 · 8 min 8 min 0 suggestions that cut spend Essay 4 Sept 2026 Google Ads Recommendations: Don't Accept Them Every card in the Recommendations tab wants the same thing: more money flowing through your account. Here's what each type actually does. 4 Sept 2026 · 7 min 7 min Business 1 Sept 2026 Is a Google Ads Agency Worth It? The Honest Math The threshold is a division: management fee divided by ad budget tells you how much better the account has to perform just to break even. 1 Sept 2026 · 8 min 8 min Essay 30 Aug 2026 Google Ads cost figures: a sources check Four sites, four click-price figures for the same country, and not one traceable dataset behind any of them. Here's what I found when I actually checked. 30 Aug 2026 · 9 min 9 min

The shelf

GTM templates

Containers you import. Each ships a JSON file and the two or three IDs you fill in yourself.

All 7 →

Talks & sessions

Recordings from Nomad Cruise, Nomad Fest and Camp Nerd. Links out — never an embed.

All 5 →

The business of solo

Freelancer versus agency, what the work costs, how to price it. For the person deciding, not the person selling.

All 12 →

Something here not matching what you see in your own account? Tell me where I'm wrong — visnakovs@clickspire.de